Ensure your circulation is between 6 and 8 hours a day as many of the high efficiency hot tubs only circulate 2 hours at the factory setting.  Check your owner’s manual for directions on how to increase your circulation.  If you do have an organic odor be sure all jets including neck, waterfalls, etc., are open slightly when spa is not in use.  For spas that are over 250 gallons, you want to add one tablespoon of the 99$ sodium dichlor chlorine granules and circulate through several cycles.  Perform this procedure every day until you no longer have any organic odor.  Shocking weekly should eliminate it from reoccurring.   Usually a teaspoon or two of the 99% sodium dichlor, depending on size of spa should be adequate for a normal shock.